Marketing Strategy


Sometimes all the tools are there, the team is ready, but things just can’t seem to get started. This is not uncommon. In many cases, marketing teams lack focus or direction. This can result from many causes including lack of management resources, or being overwhelmed with too many objectives.

Marc can provide the leadership role needed to get things going in the right direction. By working with both management and the marketing team, he can bring clarity and focus, allowing for greater productivity.

Some key strategy points that Marc can provide guidance on include:

  • Branding and corporate identity
  • New product marketing and rollout campaigns
  • Assessments and entry into new markets
  • Trade shows and promotional campaigns
  • Media buying and ad creation
  • Social media platforms and campaigns